A New Way to Buy a Car - 2nd Edition: The Ultimate Consumer Awareness Guide for Novice & Experienced Car Shoppers

Name: A New Way to Buy a Car - 2nd Edition: The Ultimate Consumer Awareness Guide for Novice & Experienced Car Shoppers
Brand: Nevco Marketing
SKU: 9780994039026
Price: 887.0 INR
Availability: InStock

by Gordon N. Wright Mba

Save 9%

₹887.00

₹978.00

(-9%)

₹887.00

Imported Edition - Ships in 18-21 Days

Free Shipping in India on orders above Rs. 500

Request Bulk Quantity Quote

Name

Quantity

+91

Company Name

Message

Quantity

More Information

ISBN13: 9780994039026
Binding: Paperback
Subject: N/A
Publisher: Nevco Marketing
Publisher Imprint: Nevco Marketing
Publication Date: May 1, 2018
Pages: 118
Original Price: USD 9.97
Language: English
Edition: N/A
Item Weight: 168 grams
BISAC Subject(s): Automotive / Buyer's Guides and Consumer Guides

About The Book

This 2nd Edition of "A New Way to Buy a Car" has been expanded and updated to include new material and trends in the car business that were not on most shoppers' radar when the first edition was published in 2015. That's why we call it The Ultimate Consumer Awareness Guide for Novice & Experienced Car Shoppers.

The industry has been changing and evolving so rapidly in the past few years that an updated guide was definitely needed to keep pace. New technologies have had a big impact on the cars themselves and on the way we now go about shopping for them. Gordon Wright, A Friend in the Car Business, taps into his decade in the car business to bring you all the information and advice you need to turn your car buying experience into an enjoyable activity. And, buying a car should be a great experience for everyone. With this detailed consumer guide, you will Discover Valuable Car Buying Tips & Advice including:

Five Steps to a Hassle-Free Car Purchase
Six Costly Misconceptions About Buying a Car
Four Car Sales Rip-Offs to Avoid
Ten Mistakes to Avoid When Visiting a Dealership
How to Get Maximum Dollars for Your Trade-in
How to Win the Battle with the Business Manager
The Decision to Lease or Buy
Understanding the Car Buying Process
Understanding the New Technologies Facing Car Buyers

GARY GRANT, Wheels.ca journalist & publisher of The Garage Blog.com wrote of 'A New Way to Buy a Car', "I have seen many books over the years claiming to teach consumers how to beat the dirty car sales people at their own game. In most cases they are written by disgruntled ex-sales types who weren't able to hack it in the industry". Mr. Grant goes on to explain that "rather than a tabloid-style tell-all, Wright's book teaches the consumer how to be a better shopper by understanding more about how the dealership environment actually works. 'A New Way to Buy a Car' is an easy read that removes much of the mystery from the car-buying experience, hopefully enabling its readers to actually enjoy buying a new car. It is a must read for anyone considering that big purchase."

About The Author

When Gordon Wright found himself downsized following a successful 25+ year career in corporate marketing and sales, he decided to try selling cars and joined the team at a local dealership. He soon discovered that the way dealerships and car salespeople were generally conducting business was a lot different than the approach he had found common in the corporate world. Having spent most of his life applying marketing principles designed to deliver customers to the front door, he was convinced that his key to success in this new environment would be to use his marketing skills and understanding of buyer behaviour to provide a different customer experience. One of his first steps in educating car buying prospects was a blog he created called "A Friend in the Car Business" that acted as a "consumer awareness guide" for car buyers. This eventually turned into a book "A New Way to Buy a Car" published in early 2015. He also set up a YouTube channel that provided similar car buying advice and tips as well as vehicle walkaround videos on new and used cars. Since entering the car business in 2007, he has directly helped many hundreds of car buyers discover a new way to buy a car and he has reached thousands more via his various social media platforms, monthly newsletter, and through his work at major new car dealerships in Metro Toronto. His education-based approach has won him a large and loyal following. Writing on the topic and providing advice to car buyers has always been his priority while he shares a lifelong passion for cars and driving. Gordon's sales approach was based on the philosophy that an educated buyer is an easier customer to work with. This is how he built a large and solid base of customers who appreciated his unique style. At the same time, the internet and social media were providing more tools for car buyers to begin to level the playing field. Although changes are occurring quickly, the industry is still populated by a significant percentage of "old school" thinking in an industry with customers no longer willing to tolerate the tactics and techniques so common in the past. So, by thinking differently, Gordon Wright pioneered a New Way to Buy Cars whether the activity was being conducted in the showroom or online.

Trusted for over 49 years

Family Owned Company

Secure Payment

All Major Credit Cards/Debit Cards/UPI & More Accepted

New & Authentic Products

India's Largest Distributor

Need Support?

Whatsapp Us

Related Category

transportation > automotive / buyer's guides

reference > consumer guides

Bestselling

View All

Atomic Habits (Lead Title)

Clear, James

₹585

₹899

(-35%)

₹585

• Author(s): Clear | James • Publisher: Penguin • Publisher Imprint: Penguin Random House • Subject: General Books

Diary of a Wimpy Kid: Partypooper (Book 20)

Jeff Kinney

₹455

₹699

(-35%)

₹455

• Author(s): Jeff Kinney • Publisher: Penguin Random House Children's UK • Publisher Imprint: Penguin Random House Children's UK • BISAC: Comics & Graphic Novels - Humorous

Satoshi Yagisawa

₹260

₹399

(-35%)

₹260

• Author(s): Satoshi Yagisawa • Publisher: Bonnier Books Ltd • Publisher Imprint: Bonnier Books Ltd

Sudha Murty

₹179

₹275

(-35%)

₹179

• Author(s): Sudha Murty • Publisher: India Puffin • Publisher Imprint: India Puffin • BISAC: Action & Adventure - General

Rich Dad Poor Dad: What the Rich Teach Their Kids about Money That the Poor and Middle Class Do Not!

₹390

₹599

(-35%)

₹390

• Publisher: Penguin • Publisher Imprint: Penguin Random House • Subject: General Books • BISAC: Personal Finance - GeneralApril of 2022 marks a 25-year milestone for the personal finance classic Rich Dad Poor Dad that still ranks as the #1 Pers...

View full details

Viktor E. Frankl

₹260

₹399

(-35%)

₹260

• Author(s): Viktor E. Frankl • Publisher: Random House • Publisher Imprint: Random Hou • Subject: Medical, Nursing and Health Sciences

Bacchon KI Doctor's Desi Parenting Book: A Doctor-Mom's Guide to Milk, Myths, Motherhood and More

Madhavi Bharadwaj

₹260

₹399

(-35%)

₹260

• Author(s): Madhavi Bharadwaj • Publisher: PRH India • Publisher Imprint: Penguin Ebury Press • BISAC: Parenting - MotherhoodWelcome to the wild, messy, wonderful world of parenting--where the nights are long, the diapers are explosive, and unso...

View full details

The Outsider

Vir Das

₹455

₹699

(-35%)

₹455

• Author(s): Vir Das • Publisher: HarperCollins Publishers India • Publisher Imprint: HarperCollins Publishers India • BISAC: Entertainment & Performing ArtsComedian and actor Vir Das is beloved (by some, tolerated by others, blocked by a few...

View full details

The Very Hungry Caterpillar

Eric Carle

₹293

₹450

(-35%)

₹293

• Author(s): Eric Carle • Publisher: Penguin Books, Limited (UK) • Publisher Imprint: Penguin Books, Limited (UK) • BISAC: Animals - Butterflies, Moths & CaterpillarsEric Carle's The Very Hungry Caterpillar is a perennial favourite with child...

View full details

Too Good to Be True : A smart, funny will-they-won’t-they romance by mostlysane

Prajakta Koli

₹260

₹399

(-35%)

₹260

• Author(s): Prajakta Koli • Publisher: Harper Fiction India • Publisher Imprint: Harper Fiction India • BISAC: Romance - ContemporaryWinner of the Amazon India Popular Choice Debut Book 2025 Award. From one of India's most-loved creators comes s...

View full details

A New Way to Buy a Car - 2nd Edition: The Ultimate Consumer Awareness Guide for Novice & Experienced Car Shoppers

Related Category

Bestselling

Atomic Habits (Lead Title)

Diary of a Wimpy Kid: Partypooper (Book 20)

Ikigai

The Courage To Be Disliked How To Free Yourself Change Your Life And Achieve Real Happiness Courage To Series

12 Years: My Messed-up Love Story

The Mountain Is You: Transforming Self-Sabotage Into Self-Mastery

The Art of Spending Money: Simple Choices for a Richer Life

Mother Mary Comes To Me

Truth without Apology: A Guide for Those Who Can Stand It

Grandma's Bag of Stories

Days at the Morisaki Bookshop

Deep Work: Rules For Focused Success In A Distracted World

Can We Be Strangers Again?: A National Bestseller

The Secret of Secrets: (Robert Langdon Book 6)

Magic of the Lost Temple

Rich Dad Poor Dad: What the Rich Teach Their Kids about Money That the Poor and Middle Class Do Not!

World’S Greatest Books For Personal Growth & Wealth (Set Of 4 Books) : Perfect Motivational

The Housemaid: An Addictive Psychological Thriller With Mind-Bending Twists

101 Tales: The Great Panchatantra Collection

Man's Search For Meaning

Bacchon KI Doctor's Desi Parenting Book: A Doctor-Mom's Guide to Milk, Myths, Motherhood and More

The Outsider

The Very Hungry Caterpillar

Too Good to Be True : A smart, funny will-they-won’t-they romance by mostlysane

Customer Reviews

Added to your cart:

A New Way to Buy a Car - 2nd Edition: The Ultimate Consumer Awareness Guide for Novice & Experienced Car Shoppers

Related Category

Bestselling

Customer Reviews

Country

Country