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Adjectives in Advertising - an Analysis by Patrick Schmitz

Adjectives in Advertising - an Analysis

by Patrick Schmitz
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Book cover type: Paperback
  • ISBN13: 9783656151685
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Publication Date:
  • Pages: 28
  • Original Price: USD 25.5
  • Language: English
  • Edition: N/A
  • Item Weight: 46 grams
  • BISAC Subject(s): General and General

Seminar paper from the year 2008 in the subject English Language and Literature Studies - Linguistics, grade: 2,0, RWTH Aachen University, language: English, abstract: This term-paper is - among other things - meant to present the role adjectives play in the whole process of advertising. With a restriction to written advertisement, the following questions are to be answered: Can adjectives accomplish to attract a consumer? Can they initiate interest, desire or the action of buying the product?

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