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Agir pour entreprendre: 46 modules pour réussir by Fayet, Michelle

Agir pour entreprendre: 46 modules pour réussir

by Michelle Fayet , Anne Brunet-Mbappe , Herve Azoulay
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Book cover type: Paperback
  • ISBN13: 9782212547047
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Editions D'Organisation
  • Publisher Imprint: Editions D'Organisation
  • Publication Date:
  • Pages: 322
  • Original Price: USD 30.86
  • Language: French
  • Edition: N/A
  • Item Weight: 513 grams
  • BISAC Subject(s): General

Un ouvrage complet volontairement très accessible.Des témoignages concrets d'entrepreneurs illustrant les contenus à la fois dans le texte et en ligne.Un ouvrage interactif: vidéos et sites internet consultables depuis votre smartphone.Comment piloter son projet ? Comment développer sa jeune entreprise ? Comment communiquer ? Quels réseaux sociaux utiliser ? Autant de questions que se pose tout nouvel entrepreneur. L'information est abondante, pas toujours facile à sélectionner.Afin d'accompagner votre projet d'entreprendre, les auteurs ont conçu un livre rassemblant les domaines clés: stratégie, marketing, business model et business plan, financement... Des connaissances précieuses pour aborder l'acte d'entreprendre en reliant constamment apports théoriques et témoignages issus du terrain. Cet ouvrage modulaire peut être consulté au gré des besoins: il explique de façon pragmatique l'ensemble des éléments à prendre en compte pour la réussite d'un projet entrepreneurial.

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