Analyse von Methoden zur Suche in Portalplattformen und deren technische Integration am Beispiel der Portalplattform Up2gate.com(TM)
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Inhaltsangabe: Einleitung: Mit dem Auffinden bzw. dem Nichtauffinden von Produkt- und Informationsinhalten steht und fällt die Akzeptanz von Portalen und elektronischen Beschaffungsplattformen. Suchmaschinen, die diese Aufgabe übernehmen, werden daher üblicherweise von kommerziellen Anbietern bzw. Open Source fremdbezogen. Die Auswahl und Integration einer geeigneten Suchmaschine bildet für Portalplattformen somit einen zentralen Erfolgsfaktor. Entscheider stehen daher vor der schwierigen Wahl einer geeigneten Suchtechnologie, durch welche sowohl die individuellen Anforderungen des Portals als auch die Erwartungen der Benutzer erfüllt werden. Gang der Untersuchung: Im Rahmen dieser Diplomarbeit werden Methoden zur Suche in Portalplattformen für elektronische Marktplätze (Commerce und Content) vorgestellt. Dabei soll im Hinblick auf die Integration einer Suchmaschine die Frage beantwortet werden, welche Anforderungen sich aus den portaltypischen Gegebenheiten und den verschiedenen Suchszenarien an eine geeignete Suchtechnologie ergeben. Dabei will diese Arbeit Antworten auf folgende Fragen geben: - Welche Methoden zur Suche in Portalen existieren? - Worin liegt der Nutzen dieser Technologien? - Wie lässt sich dieser Nutzen messen? - Wie charakterisieren sich portalspezifische Gegebenheiten und welche Suchszenarien gibt es? - Durch welche Technologien werden diese Suchszenarien optimal unterstützt? Im Rahmen der Arbeit wird ein Kriterienkatalog zur Beurteilung der technischen Eigenschaften von Suchmaschinen erarbeitet. Dieser Kriterienkatalogs soll es ermöglichen, die Zahl potenzieller Technologielieferanten systematisch einzugrenzen. Dabei wird auch das allgemeine Suchverhalten von Benutzern und deren Erwartungen an die Suchfunktionalität berücksichtigt. Die Empfehlungen orientieren sich folglich danach, welche Suchtechnologien den Benutzer in seinem Verhalten optimal unterstützen, und somit von praktischer Relevanz sind. Für die Suche im Content-Modul der
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