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Artificial Intelligence for Business: Harness AI for Value, Growth and Innovation
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Understand and harness the power of artificial intelligence to drive growth and innovation with this comprehensive guide.
As AI continues to evolve, it is increasingly important for businesses to make informed decisions about how to use AI to drive success and growth. Artificial Intelligence for Business aims to provide a comprehensive understanding of AI and its applications in business, making it the ideal resource for business managers and leaders looking to stay ahead of the curve. With a focus on practical applications, it helps readers understand what AI is, how it is transforming business, how it can be used to innovate and how to navigate the realities of implementation. This book looks at the combination of AI with other emerging technologies such as blockchain, internet of things and virtual and augmented reality, showing how these can work together to create new business opportunities and solve complex business problems. It provides guidance on the importance of designing AI applications that are human-centred, including inclusive design and empathy in AI. It also features contributions and insights from leading experts and a wealth of real-world examples profiling AI adoption and innovation.Lardi, Kamales: - "Kamales Lardi is a bold and strategic thinker in digital and business transformation, with over 25 years of cross-industry expertise. She excels in combining cutting-edge digital and technology solutions with a neuroscience-backed approach to drive measurable business results. A champion of the human side of technology, Kamales empowers organizations to achieve impactful, people-centric transformation. Listed among the "Top 10 Global Thought Leaders in Digital Transformation" (Thinkers360), she was named a 'Voice of a New Era of Leaders' by the Female Factor Leadership: Redefined movement in August 2024. Recognized in the International 40 Over 40 - The World's Most Inspiring Women by Capgemini Invent and Female One Zero (2022), Kamales is also the author of the best-selling book The Human Side Of Digital Business Transformation, an essential guide for leaders navigating next-generation organizational transformation. She is based in Zurich, Switzerland."
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