Auswirkungen Von Mobilen Bankdienstleistungen Auf Die Kundenzufriedenheit

Name: Auswirkungen Von Mobilen Bankdienstleistungen Auf Die Kundenzufriedenheit
Brand: Verlag Unser Wissen
SKU: 9786209816079
Price: 7920.0 INR
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by Bayisingize Janvier , Hatungimana Normand , Karagiwenimana Aaron

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ISBN13: 9786209816079
Binding: Paperback
Subject: N/A
Publisher: Verlag Unser Wissen
Publisher Imprint: Verlag Unser Wissen
Publication Date: March 24, 2026
Pages: 152
Original Price: USD 88.0
Language: German
Edition: N/A
Item Weight: 214 grams
BISAC Subject(s): Banks & Banking

About The Book

Dieser Artikel untersucht den Einfluss mobiler Bankdienstleistungen auf die Kundenzufriedenheit im dynamischen Finanzsektor Burundis, wobei der Schwerpunkt auf der eNoti-Plattform von Bancobu liegt. W�hrend das mobile Banking den Zugang zu Finanzdienstleistungen in Entwicklungsl�ndern revolutioniert, sind die nuancierten Auswirkungen auf die Zufriedenheit der Nutzer noch nicht ausreichend erforscht. Die Studie kombiniert qualitative und quantitative Datenerhebung mit einem rigorosen Mixed-Methods-Ansatz, wobei der Schwerpunkt auf qualitativer Kodierung liegt, um die Zuverl�ssigkeit und Validit�t der Daten zu gew�hrleisten. Die Zielgruppe umfasst den gesamten aktiven Kundenstamm von Bancobu in Bujumbura, insgesamt etwa 10.000 Personen, mit besonderem Augenmerk auf 4.500 Nutzern von eNoti, die die Plattform in den letzten sechs Monaten mindestens einmal genutzt haben. Die Ergebnisse zeigen, dass gezielte Verbesserungen der Infrastruktur, der Sicherheit und der Nutzerschulung f�r die Steigerung der allgemeinen Kundenzufriedenheit und des Erfolgs der mobilen Bankdienstleistungen von Bancobu von wesentlicher Bedeutung sind.

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