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Automotive Management

by Joachim Hacker
Save 30% Save 30%
Current price ₹6,738.00
Original price ₹9,604.00
Original price ₹9,604.00
Original price ₹9,604.00
(-30%)
₹6,738.00
Current price ₹6,738.00

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Book cover type: Hardcover
  • ISBN13: 9783486723328
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Oldenbourg Wissenschaftsverlag
  • Publisher Imprint: Oldenbourg Wissenschaftsverlag
  • Publication Date:
  • Pages: 249
  • Original Price: USD 98.0
  • Language: English
  • Edition: Revised
  • Item Weight: 626 grams
  • BISAC Subject(s): Economics / General and Industries / General

The authors point out the entire business orientated automotive value chain. With regard to the finance perspective the elements of the value chain are scrutinized chapter by chapter. Current trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries, are highlighted. The book provides the link between science and business practice in the automotive industry. It can be used as a textbook. Many practitioners might also use it as a guideline in the field of automotive management.

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