Skip to content

Booksellers & Trade Customers: Sign up for online bulk buying at trade.atlanticbooks.com for wholesale discounts

Booksellers: Create Account on our B2B Portal for wholesale discounts

Bad Ideas?

by Professor Lord Robert Winston
Sold out
Current price ₹700.00
Original price ₹999.00
Original price ₹999.00
Original price ₹999.00
(-30%)
₹700.00
Current price ₹700.00

Imported Edition - Ships in 18-21 Days

Free Shipping in India on orders above Rs. 500

Request Bulk Quantity Quote
+91
Book cover type: Paperback
  • ISBN13: 9780553819557
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Transworld Publishers Ltd
  • Publisher Imprint: Transworld Publishers Ltd
  • Publication Date:
  • Pages: 560
  • Original Price: INR 999.0
  • Language: English
  • Edition: N/A
  • Item Weight: 386 grams
  • BISAC Subject(s): Technology Studies

We are born with the instinct to create and invent. Indeed our ability to do so is what separates we humans from the rest of the animal world. The moment man first converted a stone to a useful tool set him on a relentless path toward greater control and power over his environment. But have our creative ideas always produced desirable results in line with their original good intention? How many ill-effects and dangers have they brought about along the way? And have they really served us well?
Bad Ideas? traces the fascinating history of our attempts at self-improvement but also questions their value. The dubious consequences of the development of weaponry, for example, is self-evident from the primitive but lethal sling to the devastating nuclear bomb. But what of apparently more innocuous inventions such as farming, writing or medicine? All were initiated for the greater good but have nonetheless produced unforeseen fallout that continues to this day. What are their undesirable side-effects, how did they emerge over the years and where will they take us in the future?
Written against a huge historical canvas, we join Robert Winston on a thrilling and inspiring journey from our earliest days to the present. We learn about the history of modern science, engineering, IT and much more, following the unexpected twists and turns of their progress. We meet the individuals who played a key role in their development, and share quirky anecdotes about their lives and brainwaves. Inspiring, unusual, and at times controversial, Bad Ideas? enables us by appreciating the past to look forward to the technological opportunities and ethical challenges of the future. In so doing it celebrates man's extraordinary capacity for achievement whilst warning us that his good intentions can sometimes end up as thoroughly bad ideas.

ROBERT WINSTON is one of Britain's best-known scientists. As Emeritus Professor of Fertility Studies at Imperial College, London, and an active researcher in reproductive physiology, he has made advances in fertility medicine and is a leading voice in the debate on embryo research and genetic engineering. His television series include "Your Life in Their Hands," "Making Babies," "The Human Body," "Child of Our Time," "Human Instinct," "The Story of God" and A" Child Against All Odds" have made him a household name. He became a life peer in 1995, and is the founder of the charity 'Women for Women'.

Trusted for over 49 years

Family Owned Company

Secure Payment

All Major Credit Cards/Debit Cards/UPI & More Accepted

New & Authentic Products

India's Largest Distributor

Need Support?

Whatsapp Us