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Bauunternehmensmanagement-Prozessorientiert Band 1: Strategische Managementprozesse by Gerhard Girmscheid

Bauunternehmensmanagement-Prozessorientiert Band 1: Strategische Managementprozesse

by Gerhard Girmscheid
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Book cover type: Hardcover
  • ISBN13: 9783642551512
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Springer Vieweg
  • Publisher Imprint: Springer Vieweg
  • Publication Date:
  • Pages: 496
  • Original Price: EUR 130.83
  • Language: German
  • Edition: 3. Aufl. 2014
  • Item Weight: 1066 grams
  • BISAC Subject(s): Construction / General

Strategische und operative Unternehmensprozesse bilden den Schl�ssel f�r notwendige lebenszyklusorientierte Ver�nderungen in der Baubranche. Im Band 1 - Strategische Managementprozesse - werden die wichtigsten Methoden zur erfolgreichen Ausrichtung von Gesch�ftseinheiten und Unternehmen sowie alle wichtigen Teilprozesse zur Unternehmensgestaltung und -f�hrung ausf�hrlich dargestellt.

Sie finden Handlungsempfehlungen f�r die systematische Durchf�hrung ihrer Aufgaben und die zukunftsorientierte Strukturierung der Unternehmensprozesse. Gr� ere Unternehmen k�nnen mit diesem Wissen ihre Positionierung im aggressiven, dynamischen und komplexen Umfeld verbessern und die eigene Wettbewerbsposition st�rken. Kleinere wachstumsorientierte Betriebe finden darin die Methodik, die sie ihrem Unternehmensaufbau zugrunde legen sollten. Moderne Managementkonzepte werden auf die Bauwirtschaft abgebildet.

Professor Gerhard Girmscheid ist seit 1996 Professor für Bauprozess- und Bauunternehmensmanagement am Institut für Bau- und Infrastrukturmanagement der ETH Zürich und ist Mitherausgeber der Fachzeitschrift "Bauingenieur" sowie Autor bzw. Mitautor zahlreicher Fachbücher.

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