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Business Informatics: Navigating Digital Transformation with Organisational Semiotics

by Kecheng Liu , Hua Claria Guo , Qi Lecky Li
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Current price ₹5,005.00
Original price ₹7,699.00
Original price ₹7,699.00
Original price ₹7,699.00
(-35%)
₹5,005.00
Current price ₹5,005.00

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Book cover type: Paperback
  • ISBN13: 9781041052012
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Routledge
  • Publisher Imprint: Routledge
  • Publication Date:
  • Pages: 248
  • Original Price: GBP 58.99
  • Language: English
  • Edition: 2 ed
  • Item Weight: 427 grams
  • BISAC Subject(s): Information Management

This fully updated second edition provides an expert exploration of how data and information are managed through the distinctive lenses of business informatics and organisational semiotics.

Kecheng Liu is a fellow of the British Computer Society and a senior fellow of the Higher Education Academy. With an academic background in computer science (BSc) and information management (PhD), he was appointed to his first professorship in computer science over two decades ago. He is currently a full professor and holds the Chair in Applied Informatics at Henley Business School, University of Reading.

Hua Claria Guo is a lecturer in the School of Electronic Engineering and Computer Science at Queen Mary University of London. She holds a PhD in business informatics from the Informatics Research Centre of the University of Reading and an MBA from the Hong Kong University of Science and Technology.

Qi Lecky Li is a lecturer in the Department of Digitalisation, Marketing and Entrepreneurship, and faculty member in the Digital Talent Academy at Henley Business School. He earned his PhD in Business Informatics from the Informatics Research Centre at the University of Reading.

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