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Chinese Culture in Poster Design: Award-Winning Book Posters from Shanghai Designers

by Kunfeng Huang
Save 26% Save 26%
Current price ₹1,967.00
Original price ₹2,646.00
Original price ₹2,646.00
Original price ₹2,646.00
(-26%)
₹1,967.00
Current price ₹1,967.00

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Book cover type: Paperback
  • ISBN13: 9781632880499
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Shanghai Press
  • Publisher Imprint: Shanghai Press
  • Publication Date:
  • Pages: 200
  • Original Price: USD 26.99
  • Language: English
  • Edition: N/A
  • Item Weight: 499 grams
  • BISAC Subject(s): Graphic Arts / Advertising

When a book meets a poster, a dialogue between the eyes and the heart begins. This book presents a carefully curated selection of posters designed for a wide range of reading and literary events. They are not only " messengers" for new book launches, author talks and cultural programs-- they are visual bridges connecting contemporary design with centuries of Chinese culture. Inside, readers can: - Decode cultural design language Discover how designers transform poetic imagery, traditional motifs, classical colour palettes and other Chinese elements into fresh, contemporary visual expression. - Experience the beauty of " Chinese Aesthetics" transformed Through high-resolution case studies, see how a poster uses blue-green landscape painting to interpret Tang poetry, or how Dunhuang-inspired colors bring ancient texts back to life-- allowing tradition to bloom in modern design. - Gain creative insight and method Learn directly from designers about their thinking and process: how they draw from cultural depth, and how this can become a practical " grammar" of design that enriches your own creative work.

Huang Kunfeng, M.A. in Ancient Chinese Calligraphy and Painting of the Department of Art History at the Chinese Academy of Fine Arts, is a prolific art book editor. She has published articles in some art periodicals and journals, along with several books on the history of Chinese painting.

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