Communicating with the world: Interaction between chineses and International Media
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This book analyses the creation and dissemination of discourse in China while examining how its media and the people interact and communicate with the rest of the world. It explores the interplay between language, meanings, social practices, culture and politics in the processes of discourse generation. The book critically studies intercultural communication and Chinese discourse models at the national, institutional and individual levels and the different modes of interaction between China and the world. With the help of several case studies the book analyses reports from the People’s Daily, interpersonal meaning in promotional videos and advertisements in China, rhetoric in the editorials of China Daily and the representation by international media like The Associated Press and The New York Times to explore differences between Chinese and the Western media reporting the same event. It also looks at the complex models through which the Chinese people—both as individuals and as a collective—communicate with and gain an understanding of the rest of the world.
Liu Lihua is now a professor at the School of Foreign Languages, Beihang University. His research fields include Discourse Studies, Systemic Functional Linguistics and Intercultural Communication. He has completed his post-doctoral programme in Beijing Foreign Studies University with media discourse as his research focus. He obtained his MA degree from Shandong University in 2004 and his PhD at Tsinghua University in July 2007. He has published about 80 articles and reviews home and abroad in the fields of linguistics, discourse and intercultural communication studies.
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