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Compêndio de investigação sobre gestão e empresas by Valarmathi, A.

Compêndio de investigação sobre gestão e empresas

by A. Valarmathi , Sundarapandiyan Natarajan
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Book cover type: Paperback
  • ISBN13: 9786207684984
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Edicoes Nosso Conhecimento
  • Publisher Imprint: Edicoes Nosso Conhecimento
  • Publication Date:
  • Pages: 68
  • Original Price: GBP 30.0
  • Language: Portuguese
  • Edition: N/A
  • Item Weight: 114 grams
  • BISAC Subject(s): Management

Esta edição do Business Research Compendium 2017 apresenta uma combinação adequada de questões conceptuais e empíricas. No segmento de Investigação Empresarial, os trabalhos de investigação apresentam uma forte base empírica e a relevância contemporânea destes conceitos na gestão empresarial de cerca de vinte empresas na Índia. A área dos trabalhos de investigação inclui a gestão geral, a gestão de recursos humanos, o marketing e a gestão das relações com os clientes, as operações, as finanças e a negociação de acções, com referência aos sectores dos serviços, da indústria transformadora, do comércio, da venda a retalho e da venda eletrónica, dos cuidados de saúde e da hotelaria. O esforço conjunto de académicos e especialistas de empresas no domínio relevante, envolvendo os estudantes profissionais pós-graduados da disciplina de gestão, produz certamente sinergias de negócios, análises críticas e sugestões criativas para os decisores empresariais referirem nos seus assuntos relevantes. Também desenvolve uma filosofia de gestão, sintetizando e criando valores e práticas que prevalecem no plano organizacional e social.

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