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Consumer Boycotts: Effecting Change Through the Marketplace and Media

by Monroe Friedman
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Current price ₹3,458.00
Original price ₹5,763.00
Original price ₹5,763.00
Original price ₹5,763.00
(-40%)
₹3,458.00
Current price ₹3,458.00

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Book cover type: Paperback
  • ISBN13: 9780415924573
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Taylor & Francis Ltd
  • Publisher Imprint: Taylor & Francis Ltd
  • Publication Date:
  • Pages: 304
  • Original Price: GBP 45.99
  • Language: English
  • Edition: N/A
  • Item Weight: 458 grams
  • BISAC Subject(s): Consumer Behavior

First published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.

Monroe Friedman is Professor of Psychology at Eastern Michigan University. He is on the editorial boards of the Journal of Consumer Affairs and the Journal of ConsumerPolicy and is author of A "Brand" New Language: Commercial Influences in Literature and Culture (1991).

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