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Creative Research: Research Theory and Practice for the Creative Industries

by Hilary Collins
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Current price ₹8,169.00
Original price ₹11,670.00
Original price ₹11,670.00
Original price ₹11,670.00
(-30%)
₹8,169.00
Current price ₹8,169.00

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Book cover type: Hardcover
  • ISBN13: 9781350330399
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Bloomsbury Visual Arts
  • Publisher Imprint: Bloomsbury Visual Arts
  • Publication Date:
  • Pages: 280
  • Original Price: GBP 100.0
  • Language: English
  • Edition: N/A
  • Item Weight: 454 grams
  • BISAC Subject(s): Research

The essential step-by-step guide for artists and designers undertaking research, now with new sections on visual research and data analysis.

Academic research in practical design and the creative industries can seem daunting. In this updated edition of Creative Research, Hilary Collins walks you through the process of creating a great research project from both practice-based and theoretical perspectives.

The perfect companion for researchers or students within the creative industries, this easy-to-follow guide covers:
- Choosing a topic
- Deciding your approach
- Using previous research and writing a literature review
- Obtaining your own data and using it appropriately
- Best practice, through examples and case studies

This edition also includes new sections on speculative design, design thinking and iterative fieldwork, as well as expanded coverage of data analysis vs data synthesis, using analytics data, usability testing, developing visual research and sense-making and discourse analysis.

With advice on everything from time management and project structuring to ethnography and ethics, as well as helpful diagrams, case studies and summaries throughout, Collins marries theory and practice from start to finish to help you confidently embark on your creative research project.

Collins, Hilary: - Hilary Collins is a Senior Lecturer in the School of Business and Creative industries at the University of the West of Scotland, UK. Hilary has a PhD in Strategic Design Management from the University of Strathclyde, UK and her professional career specialized in international business start-up in the field of design. Within her academic career Hilary has extensive experience of curriculum development in Europe and the Middle East within strategic design management, design thinking and leadership.

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