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Cross-Business Synergies: A Typology of Cross-Business Synergies and a Mid-Range Theory of Continuous Growth Synergy Realization

by Sebastian Knoll
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Current price ₹3,672.00
Original price ₹5,649.00
Original price ₹5,649.00
Original price ₹5,649.00
(-35%)
₹3,672.00
Current price ₹3,672.00

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Book cover type: Paperback
  • ISBN13: 9783834908698
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Springer
  • Publisher Imprint: Gabler Verlag
  • Publication Date:
  • Pages: 389
  • Original Price: EUR 49.99
  • Language: English
  • Edition: 2008
  • Item Weight: 540 grams
  • BISAC Subject(s): Management, Strategic Planning, and Leadership

From the Back Cover
Currently, the realization of cross-business synergies is one of the most pressing strategic issues on the corporate agenda of multi-business firms.

Sebastian Knoll investigates what cross-business synergies actually are and how they are realized successfully. In a first step, a theory-based typology of cross-business synergies is developed and two new types of synergies are conceptualized: (1) Growth synergies, i.e. profitable growth advantages from recombining complementary operative resources across businesses, and (2) corporate management synergies, i.e. performance advantages from leveraging corporate management capabilities across businesses. In a second step, the author focuses on growth synergies and inducts a framework for their continuous realization from a longitudinal in-depth single case study. He suggests that the successful realization of growth synergies is associated with a selective focus on specific growth opportunities, decentralized cross-business collaboration that motivates productive business unit self-interest, and a corporate management approach that guides and balances this self-interest in an evolutionary fashion.

Dr. Sebastian Knoll ist wissenschaftlicher Mitarbeiter von Prof. Dr. Günter Müller-Stewens und Projektleiter am Institut für Betriebswirtschaft der Universität St. Gallen.

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