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Daimlerchrysler: Ökonomische Analyse eines Unternehmenszusammenschlusses by Samii-Omlachi, Marco Reza

Daimlerchrysler: Ökonomische Analyse eines Unternehmenszusammenschlusses

by Marco Reza Samii-Omlachi
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Book cover type: Paperback
  • ISBN13: 9783867462624
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Examicus Verlag
  • Publisher Imprint: Examicus Verlag
  • Publication Date:
  • Pages: 120
  • Original Price: USD 73.9
  • Language: German
  • Edition: N/A
  • Item Weight: 168 grams
  • BISAC Subject(s): Operations Research

Diplomarbeit aus dem Jahr 1999 im Fachbereich BWL - Unternehmensforschung, Operations Research, Note: 1.3, European Business School - Internationale Universität Schlo Reichartshausen Oestrich-Winkel, Sprache: Deutsch, Abstract: Anhand der Fusion7 der Daimler Benz AG mit der Chrysler Corporation8 soll im Rahmen dieser Arbeit eine mögliche Reaktion von Automobilproduzenten in diesem veränderten Umfeld gezeigt werden. Beginnend mit einer quantitativen und qualitativen Analyse der Ausgangsposition beider Unternehmen wird aufbauend darauf der Zusammenschlu untersucht. Anhand der Untersuchung des Ablaufes der Fusion, der Motive die zu dem Zusammenschlu führten und der entstandenen Struktur werden die Effekte der Unternehmenskonzentration kritisch nachvollzogen. Die anschlie ende Beschreibung der Reaktion des Marktes unterstützt die zuvor analysierten Vorteile. Abschlie end wird der Zusammenschlu hinsichtlich einzel- und gesamtwirtschaftlicher Auswirkungen untersucht sowie die daraus neu entstandene Wettbewerbssituation innerhalb der Automobilbranche.

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