Darstellung und betriebswirtschaftliche Beurteilung der Outsourcingmöglichkeiten im Rahmen der Einzelproduktion
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Studienarbeit aus dem Jahr 2001 im Fachbereich BWL - Beschaffung, Produktion, Logistik, Note: 1,3, Gottfried Wilhelm Leibniz Universität Hannover (Institut für Unternehmensplanung - Produktionswirtschaft-), Sprache: Deutsch, Abstract: Die Verschärfung des internationalen Wettbewerbs, vor allem hervorgerufen durch die Globalisierung der Märkte, zwingt Unternehmungen dazu ihre Managementkonzepte zu überdenken und nach adäquaten Alternativen zu suchen. Gerade im Umfeld von vorherrschenden Rezessionsängsten mu vor allem nach Einsparungspotenzialen gesucht werden, die der Unternehmung auch in wirtschaftlich schwierigen Zeiten den Fortbestand sichern. Alle Bereiche einer Unternehmung sollen kundenorientierter, kostengünstiger und schneller arbeiten . Von diesen Überlegungen sind im Bereich der Produktionsunternehmen auch jene betroffen, die sich hauptsächlich mit der Einzelfertigung befassen, da sie sich im höchsten Ma e an den Bedürfnissen ihrer Kunden orientieren müssen. Im Rahmen der Kostensenkungsbemühungen innerhalb der Unternehmungen wird unweigerlich die Reduzierung der Fertigungstiefe ein zu überdenkendes Faktum. Dieser Bereich knüpft an die Frage nach Eigenerstellung oder Fremdbezug (make-or-buy) an. Welche Leistungen, Produkte oder Produktteile soll die Unternehmung demnach selbst erstellen und welche sollen von Dritten bezogen, also ausgelagert werden? Um eine spezifische Form der make-or-buy - Entscheidung handelt es sich bei dem in der vorliegenden Arbeit untersuchten Outsourcing . Der hohe Wettbewerbsdruck gekoppelt mit dem globalen Verdrängungswettbewerb zwingt die Unternehmungen dazu, die Organisation zu verschlanken bzw. "schlanker" zu produzieren. Die Erkenntnis, dass eine schlanke Produktion (Lean Production) erhebliche Erfolgsfaktoren beinhaltet, fand spätestens Anfang der 1990 er Jahre branchenübergreifende Beachtung. Schon zu dieser Zeit war bekannt, dass die erfolgreichsten Unternehmen der Automobilindustrie lediglich 25% der Wertschöpfung am En
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