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Der Online Lebensmittelhandel und seine Herausforderungen by Van Gend, Lotte

Der Online Lebensmittelhandel und seine Herausforderungen

by Lotte Van Gend
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Book cover type: Paperback
  • ISBN13: 9783346128997
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Publication Date:
  • Pages: 26
  • Original Price: USD 26.9
  • Language: German
  • Edition: 1. Auflage
  • Item Weight: 46 grams
  • BISAC Subject(s): E-Commerce / General

Studienarbeit aus dem Jahr 2019 im Fachbereich BWL - Handel und Distribution, Note: 1,3, Hochschule Fresenius München, Veranstaltung: E-commerce und Marketing, Sprache: Deutsch, Abstract: Ziel dieser Arbeit ist es nun die Herausforderungen und Hürden, die dem Online Lebensmittelhandel gegenüberstehen, zu erläutern. Zu Beginn werden die zentralen Begriffe erklärt. Die verschiedenen Geschäftsmodelle und Möglichkeiten, die den Online Lebensmittelhändlern bei dem Vertrieb von Lebensmitteln im Netz zur Verfügung stehen, werden im darauffolgenden Kapitel vorgestellt. In Kapitel 4 geht es um die aktuelle Marktsituation in Deutschland und um die zukünftigen Aussichten dieses Markts. Die Herausforderungen und Schwierigkeiten für Online-Lebensmittel Händler werden dann in Kapitel 5 aufgezeigt und erklärt. Das letzte Kapitel 6 beendet die Arbeit mit einer kurzen Zusammenfassung.

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