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Digital Product Management: Managing Product Development, Launch and Support

by Boon Kee Lee
Save 35% Save 35%
Current price ₹4,653.00
Original price ₹7,157.00
Original price ₹7,157.00
Original price ₹7,157.00
(-35%)
₹4,653.00
Current price ₹4,653.00

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Book cover type: Paperback
  • ISBN13: 9781041013211
  • Binding: Paperback
  • Subject: N/A
  • Publisher: CRC Press
  • Publisher Imprint: CRC Press
  • Publication Date:
  • Pages: 290
  • Original Price: GBP 54.99
  • Language: English
  • Edition: 1
  • Item Weight: 422 grams
  • BISAC Subject(s): Information Technology

Focusing on operational excellence, this book takes readers through the practicalities of product development, market launch, and ongoing product support. Perfect for product managers and professionals looking to refine their skills in execution, cross-functional collaboration, and operational growth.

Boon Kee Lee is a senior lecturer in the Department of Information Systems and Analytics, School of Computing, National University of Singapore. He has 30 years of consulting experience in product management and software development. His research interest is digital product management and digital ethics.

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