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Direct From Dell

by Michael Dell
Sold out
Current price ₹360.00
Original price ₹599.00
Original price ₹599.00
Original price ₹599.00
(-40%)
₹360.00
Current price ₹360.00

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Book cover type: Paperback
  • ISBN13: 9781861975577
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Hachette UK
  • Publisher Imprint: Profile Books
  • Publication Date:
  • Pages: 256
  • Original Price: GBP 8.99
  • Language: English
  • Edition: N/A
  • Item Weight: 190 grams
  • BISAC Subject(s): N/A

Explains how to foster and maintain a competitive edge. This book shows how studying customers, not competition, will give you a greater competitive edge. It explains why your people pose a greater threat to your business than the competition.

Michael Dell's rise to the top of the computer industry began at the age of fifteen when he first dissected the AppleMac. By the age of eighteen he was selling customized PCs from his room. He went on to found the Dell Computer Corporation, revolutionizing the business through direct selling and increased customer service.

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