Skip to content

Booksellers & Trade Customers: Sign up for online bulk buying at trade.atlanticbooks.com for wholesale discounts

Booksellers: Create Account on our B2B Portal for wholesale discounts

Discourses of Southeast Asia: A Social Semiotic Perspective

by Kumaran Rajandran
Save 35% Save 35%
Current price ₹7,345.00
Original price ₹11,299.00
Original price ₹11,299.00
Original price ₹11,299.00
(-35%)
₹7,345.00
Current price ₹7,345.00

Imported Edition - Ships in 12-14 Days

Free Shipping in India on orders above Rs. 500

Request Bulk Quantity Quote
+91
Book cover type: Hardcover
  • ISBN13: 9789811398827
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Springer
  • Publisher Imprint: Springer
  • Publication Date:
  • Pages: 254
  • Original Price: EUR 99.99
  • Language: English
  • Edition: 2019
  • Item Weight: 554 grams
  • BISAC Subject(s): Semiotics & Theory, Linguistics / Pragmatics, and Media Studies

From the Back Cover

Discourses of Southeast Asia presents the latest Southeast Asian research in Systemic Functional Linguistics (SFL). SFL provides a sophisticated social semiotic architecture for exploring meaning in languages and texts in the context of Southeast Asia. This edited volume examines the ideational, interpersonal and textual metafunctions in the domains of education, media, translation and language typology. It applies SFL in text analysis so as to be relevant to theory, research and professional practice. This book brings together 12 original chapters by both seasoned and emerging scholars. Their chapters study the 'native' languages of Southeast Asia: Indonesian, Malay, Tagalog, Thai and Vietnamese, and relatively newer languages in Southeast Asia: English and Mandarin. The chapters analyze a variety of texts, namely advertisements, classroom interactions, corporate reports, dramas, interviews, media reports, narratives, novels, textbooks and video clips. This volume captures the exciting and productive state of the art of SFL in Southeast Asia. It will be of particular interest to scholars trying to understand the application of SFL in this region.

Dr. Kumaran Rajandran is a Senior Lecturer in Linguistics at the School of Humanities, Universiti Sains Malaysia. He primarily teaches courses in English Linguistics. His research involves the multimodal study of corporate, historical, political and religious discourses. He also explores the articulation of identity, power and ideology in contemporary societies.
Dr. Shakila Abdul Manan is a former Professor of English Language at the School of Humanities, Universiti Sains Malaysia. Her research involves how language is used to constitute, maintain or question relationships of power. She also explores issues of multicultural identity and their intersections with class, ethnicity and gender in contemporary postcolonial creative writings.

Trusted for over 49 years

Family Owned Company

Secure Payment

All Major Credit Cards/Debit Cards/UPI & More Accepted

New & Authentic Products

India's Largest Distributor

Need Support?

Whatsapp Us