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Doing Digital: The Guide to Digital for Non-Technical Leaders

by Ved Sen
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Current price ₹2,653.00
Original price ₹3,724.00
Original price ₹3,724.00
Original price ₹3,724.00
(-29%)
₹2,653.00
Current price ₹2,653.00

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Book cover type: Paperback
  • ISBN13: 9781637424094
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Business Expert Press
  • Publisher Imprint: Business Expert Press
  • Publication Date:
  • Pages: 270
  • Original Price: USD 37.99
  • Language: English
  • Edition: N/A
  • Item Weight: 363 grams
  • BISAC Subject(s): Industries / Computers & Information Technology, Leadership, and Project Management

Understanding Digital is the Most Critical Skill of the Decade

Every business is a digital business and understanding digital is probably the most critical skill of the decade, as the pandemic has accelerated the journey to digital work and lifestyles.

Digital includes design, data, and numerous technologies, from APIs to Blockchain and from Cloud to Artificial Intelligence, and it can be daunting for non-technology people to work through the concepts as well as all the jargon. We can't all be experts on these areas but for most of us, whatever our profession, doing digital is no longer optional.

This book will give you both a conceptual framework to understand digital, as well as an execution model (Connect-Quantify-Optimize) to actually do digital, in a simple and engaging way.

Sen, Ved: - Ved Sen has been working on the business adoption of emerging technologies for most of his working life, from web technologies in the mid 90s, to IPTV, Mobile, the Internet of Things, Blockchain, and AI. Along the way he has worked with start-ups and large organizations across a range of industries, on digital initiatives. Ved moved to the UK in 2003 and lives just outside London. He leads Innovation for Tata Consultancy Services in the UK & Ireland and spends his days focusing on emergent problems and opportunities.

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