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Ecfo: Sustaining Value in the New Corporation by Cedric Read, Others

Ecfo: Sustaining Value in the New Corporation

by Cedric Read , Others
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Book cover type: Hardcover
  • ISBN13: 9780471496427
  • Binding: Hardcover
  • Subject: Business Management
  • Publisher: Wiley
  • Publisher Imprint: Wiley
  • Publication Date:
  • Pages: 384
  • Original Price: USD 75.0
  • Language: English
  • Edition: N/A
  • Item Weight: 803 grams
  • BISAC Subject(s): Corporate Finance / General

About the Book Important and groundbreaking financial strategy
Recognizing that traditional accounting and financial conventions may no longer provide the CFO with adequate armory to face the challenges of the electronic environment, eCFO takes a bold step forward to examine how modern CFOs must reposition themselves to operate effectively in this new era. Picking up where CFO: Architect of the Corporation's Future left off, this progressive new book provides new models and techniques to help corporations prosper in the twenty-first century. Featuring interviews at the start of each chapter from some of the world's leading CFOs-including Clayton Daly from Procter & Gamble, Tom Meredith from Dell Computers, and John Coombe from Glaxo Wellcome-eCFO draws on their experience to address the key issues they face in the new business environment.

CEDRIC READ, JACKY ROSS, JOHN DUNLEAVY, DONNIEL SCHULMAN and JAMES BRAMANTE are senior partners in the Financial Management Solutions division of the Management Consulting Services practice of PricewaterhouseCoopers.
This practice helps clients maximize their business performance by integrating strategic change, process improvements, and technology solutions.
Through a worldwide network of skills and resources, consultants manage complex projects with global capabilities and local knowledge, from strategy through implementation.
PricewaterhouseCoopers is the world's leading professional services organization. Drawing on the talents of more than 150,000 people in 150 countries, the organization provides a full range of business advisory services to leading global, national, and local companies - and to public institutions.

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