Ecommerce per Imprenditori: La guida fondamentale per imprenditori che hanno già un'azienda milionaria nel mercato fisico e vogliono capire come e
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Imported Edition - Ships in 18-21 Days
Free Shipping in India on orders above Rs. 500
ECOMMERCE PER IMPRENDITORI - Lo scheletro dell'economia italiana è formato da aziende private con fatturato annuo compreso tra 3 e 25 milioni di euro. Sono proprio queste aziende che hanno le migliori possibilità di espandersi online con grande successo ma per "disinformazione" stanno perdendo l'opportunità del secolo: l'e-commerce. Questo manuale, indirizzato esclusivamente a imprenditori con aziende fisiche già avviate, contiene la ricetta "imprenditoriale" per aprire un negozio online e assicurarsi una solida e crescente posizione sul mercato nei prossimi vent'anni. Il libro è diviso in tre sezioni: nella prima parte vengono raccontati 3 casi studio italiani che da zero hanno sviluppato business online milionari grazie all'e-commerce e quali sono stati i passaggi chiave che ne hanno determinato il successo; nella seconda parte vengono rivelati gli 8 pilastri critici che ogni imprenditore deve conoscere prima di approcciarsi a questo "nuovo mondo" per non cadere nel tranello del "grande imbroglio" del mercato; nella terza parte si parlerà del futuro per "anticiparlo" e poter capire come costruire delle strategie di ecommerce mirate a prosperare sul mercato nei prossimi vent'anni. NOTE SULL'AUTORE: Marco Massimo Bertini è un imprenditore e consulente nel settore dell'ecommerce da oltre 10 anni. E' un esperto di SEO e di Strategie di Marketing applicate all'ecommerce. Ha aiutato molti imprenditori italiani a sviluppare decine di milioni di euro di fatturato costruendo negozi online da zero. E' uno dei fondatori della Bertini&D'Ascenzo Strategic Consulting e capo stratega della Morgan Grubber.
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