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Effective Marketing Strategies for Promoting Eco-Friendly Travel Destinations by Sajitha Adhikari

Effective Marketing Strategies for Promoting Eco-Friendly Travel Destinations

by Sajitha Adhikari
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Book cover type: Paperback
  • ISBN13: 9789999329972
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Eliva Press
  • Publisher Imprint: Eliva Press
  • Publication Date:
  • Pages: 60
  • Original Price: USD 42.5
  • Language: English
  • Edition: N/A
  • Item Weight: 96 grams
  • BISAC Subject(s): General

Effective Marketing Strategies for Promoting Eco-Friendly Travel Destinations is a powerful guide for tourism professionals, policymakers, and entrepreneurs committed to sustainable growth. As climate change, biodiversity loss, and cultural preservation become urgent global priorities, this book reveals how eco-friendly destinations can rise above the competition through authentic, impactful marketing. Drawing on a study of 500 travelers, it uncovers the influence of digital marketing, influencer endorsements, eco-certifications, and culturally immersive experiences in shaping travel decisions. Packed with data-driven insights and practical recommendations-especially for emerging markets like Sri Lanka-it offers a clear roadmap to building trust, inspiring eco-conscious choices, and driving long-term sustainable tourism growth. A must-read for anyone determined to make travel both memorable and environmentally responsible.

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