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Effektive Unternehmensführung für ein Gesundheitsstudio. Strategische Planung und Personalmanagement by Anonymous

Effektive Unternehmensführung für ein Gesundheitsstudio. Strategische Planung und Personalmanagement

by Anonymous
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Book cover type: Paperback
  • ISBN13: 9783389041130
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Publication Date:
  • Pages: 22
  • Original Price: USD 13.9
  • Language: German
  • Edition: 1. Auflage
  • Item Weight: 41 grams
  • BISAC Subject(s): Management

Einsendeaufgabe aus dem Jahr 2024 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Deutsche Hochschule für Prävention und Gesundheitsmanagement GmbH, Veranstaltung: Unternehmensführung I, Sprache: Deutsch, Abstract: Diese Arbeit untersucht die Unternehmensführung für ein Gesundheitsstudio mit einem Fokus auf strategische Planung und Personalmanagement. Beginnend mit der Darstellung der Ausgangssituation, einschlie lich der Wahl des Standorts und der Beschreibung des Unternehmenstyps, wird die Phase der strategischen Zielplanung behandelt. In dieser Phase werden die unternehmerische Vision, Mission und Grundwerte definiert, gefolgt von einer detaillierten strategischen Zielplanung und einem Branchenvergleich. Darauf folgt die Phase der strategischen Analyse und Prognose, die eine Branchenstrukturanalyse und eine SWOT-Analyse umfasst, um eine fundierte Zielplanung zu ermöglichen. In der Phase der Strategieformulierung werden verschiedene Strategien, einschlie lich der Blue-Ocean-Strategie, entwickelt, um Wettbewerbsvorteile zu erzielen und neue Märkte zu erschlie en. Im Abschnitt Personalmanagement wird das Führungsverhalten analysiert und effektive Methoden für das Recruiting von qualifiziertem Personal dargestellt. Diese umfassende Analyse soll aufzeigen, wie Gesundheitsstudios durch strategische Planung und effektives Personalmanagement erfolgreich geführt werden können.

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