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Entrepreneurship Development by R, Vettriselvan

Entrepreneurship Development

by Vettriselvan R , Deepa Rajesh
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Book cover type: Paperback
  • ISBN13: 9786208415006
  • Binding: Paperback
  • Subject: N/A
  • Publisher: LAP Lambert Academic Publishing
  • Publisher Imprint: LAP Lambert Academic Publishing
  • Publication Date:
  • Pages: 232
  • Original Price: GBP 70.0
  • Language: English
  • Edition: N/A
  • Item Weight: 345 grams
  • BISAC Subject(s): Production & Operations Management

This book on Entrepreneurship Development covers key topics essential for aspiring entrepreneurs. Unit I introduces entrepreneurship, defining its concepts, roles, and the qualities of entrepreneurs, alongside the factors influencing entrepreneurship and institutional support. Unit II focuses on Micro, Small, and Medium Enterprises (MSMEs), their role in economic development, challenges faced, and policies supporting their growth. Unit III outlines the steps in starting a small business, including opportunity identification, feasibility assessments, and necessary legal formalities. Unit IV emphasizes the importance of preparing a business plan, covering financial, marketing, and technical aspects. Unit V explores franchising, its advantages, disadvantages, and the role of venture capital in funding entrepreneurial ventures.

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