Étude syntaxique des noms commerciaux dans cinq pays d'Afrique de l'Ouest francophones

Name: Étude syntaxique des noms commerciaux dans cinq pays d'Afrique de l'Ouest francophones
Brand: Editions Notre Savoir
SKU: 9786630093001
Price: 10270.0 INR
Availability: InStock

by Cocou André Datondji

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ISBN13: 9786630093001
Binding: Paperback
Subject: N/A
Publisher: Editions Notre Savoir
Publisher Imprint: Editions Notre Savoir
Publication Date: May 27, 2026
Pages: 224
Original Price: GBP 81.0
Language: French
Edition: N/A
Item Weight: 304 grams
BISAC Subject(s): Linguistics / General

About The Book

Les pays d'Afrique de l'Ouest francophones utilisent le fran�ais comme moyen de communication officiel dans un environnement multilingue o� cohabitent diverses langues locales et �trang�res. Depuis l'�poque de la colonisation jusqu'� l'ind�pendance, le fran�ais a �t� la langue la plus utilis�e dans les affaires officielles, y compris pour la formulation des noms commerciaux. Contrairement � cette situation linguistique ancienne et commun�ment admise, de plus en plus de chefs d'entreprise, de commer�ants et d'artisans ont, depuis les ann�es 1990 environ, commenc� � formuler leurs noms commerciaux en utilisant une structure syntaxique d'inspiration anglophone, avec des mots fran�ais, des mots fran�ais et anglais et, dans quelques cas, des mots issus de langues locales. Les mouvements de population sont une caract�ristique constante de l'histoire mondiale. En effet, pour diverses raisons sociales, les membres de plusieurs communaut�s linguistiques francophones et anglophones se rencontrent et interagissent, ce qui donne lieu � des contacts linguistiques. Ces rencontres sociales donnent alors naissance � un ph�nom�ne linguistique illustr�, dans le cas sp�cifique de cette �tude, par l'insertion de structures syntaxiques anglaises dans les noms commerciaux en fran�ais dans les pays francophones d'Afrique de l'Ouest couverts par cette �tude: le B�nin, le Burkina Faso, la C�te d'Ivoire, le Niger et le Togo.

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