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Fast Fashion, Fashion Brands and Sustainable Consumption

by Subramanian Senthilkannan Muthu
Save 35% Save 35%
Current price ₹4,774.00
Original price ₹7,344.00
Original price ₹7,344.00
Original price ₹7,344.00
(-35%)
₹4,774.00
Current price ₹4,774.00

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Book cover type: Paperback
  • ISBN13: 9789811345982
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Springer
  • Publisher Imprint: Springer
  • Publication Date:
  • Pages: 54
  • Original Price: EUR 64.99
  • Language: English
  • Edition: Softcover Repri
  • Item Weight: 111 grams
  • BISAC Subject(s): Textiles & Polymers, Environmental Science, and Production & Operations Management

From the Back Cover
This book discusses the connection between fast fashion brands and customer-centric sustainability. It highlights what consumers can do with fast fashion and the important aspects that need to be addressed to make fast fashion sustainable. Fast fashion is an inevitable element in today's fashion business cycle and its adverse impacts on sustainable fashion are a major issue.

Dr Subramanian Senthilkannan Muthu holds PhD in Textiles Sustainability and he has over 40 books to his credit along with 80 research publications. He is well known in the field of Textiles Sustainability due to his notable contributions to the society in terms of his academic and industrial experiences. He is an editor in chief of Textiles & Clothing Sustainability Journal.

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