Name: Focus Groups as Qualitative Research / David L. Morgan
Brand: Sage Publications, Inc
SKU: 9780761903437
Price: 3865.0 INR
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Focus Groups as Qualitative Research / David L. Morgan

by David Morgan

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ISBN13: 9780761903437
Binding: Paperback
Subject: N/A
Publisher: Sage Publications, Inc
Publisher Imprint: Sage Publications, Inc
Publication Date: October 23, 1996
Pages: 88
Original Price: GBP 36.99
Language: English
Edition: Revised
Item Weight: 118 grams
BISAC Subject(s): Research and Research

About The Book

From the First Edition:

"Continues the high quality of previously published volumes in the Sage series on qualitative research methods. . . . Useful and instructive. . . . David L. Morgan deals with a number of practical issues concerning the

About The Author

Morgan, David L.: -

David L. Morgan is a professor emeritus in Department of Sociology at Portland State University. He is a sociological social psychologist, who is widely known for his work on focus groups, including his book, Focus Groups as Qualitative Research, and as coauthor of The Focus Group Kit. In addition, he has worked extensively on mixed methods, including a book for SAGE, Integrating Qualitative and Quantitative Methods. Most recently, he has published Essentials of Dyadic Interviewing for Routledge, and A New Era in Focus Group Research, co-edited, with Rosaline Barbour, for Palgrave.

Morgan, David L.: - David L. Morgan obtained his Ph.D. in experimental psychology, with an emphasis in human operant behavior, from Auburn University in 1988. He is currently a professor in the School of Professional Psychology at Spalding University in Louisville, KY, where he has been teaching since 1990. Dr. Morgan has published research articles in numerous behavioral journals, and has taught research methodology courses at both the undergraduate and graduate level at several institutions, including Spalding University. He is the author of the text, Essentials of Learning and Cognition, published by Waveland Press (2007).

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