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Fundamentals for Fashion Retail Strategy Planning and Implementation by Charles Nesbitt

Fundamentals for Fashion Retail Strategy Planning and Implementation

by Charles Nesbitt
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₹1,294.00
₹1,294.00
₹1,294.00
₹1,294.00
₹1,294.00

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Book cover type: Paperback
  • ISBN13: 9798224025978
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Charles Nesbitt
  • Publisher Imprint: Charles Nesbitt
  • Publication Date:
  • Pages: 178
  • Original Price: USD 12.99
  • Language: English
  • Edition: N/A
  • Item Weight: 232 grams
  • BISAC Subject(s): Industries / Fashion & Textile Industry

The book outlines the fundamental principles and mechanisms that are applied in fashion retailing during the scenario analysis, strategy planning and implementation phases for all critical operational areas and how these are then integrated together with the supporting roles and processes required to build a successful and sustainable fashion retail business. It will be particularly beneficial to students and those who are maybe considering a career in the industry. Individuals who are already part of the fashion buying and merchandising community will find this book to be invaluable in that it provides a complete simplified overview of all the integral activities and roles that go to make up the topic and thereby will provide a broader insight into their own career.

Nesbitt, Charles: -

CHARLES NESBITT graduated with a degree in Economics specialising in Business Economics from Stellenbosch University, South Africa. He spent thirty five years at a leading retailer in Southern Africa where he was exposed to all the key disciplines of retailing during this period.

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