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Fundamentals of Business: Principles & Practice

by S.K. Mandal
Save 35% Save 35%
Current price ₹293.00
Original price ₹450.00
Original price ₹450.00
Original price ₹450.00
(-35%)
₹293.00
Current price ₹293.00

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Book cover type: Paperback
  • ISBN13: 9788179925881
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Jaico Publishing House
  • Publisher Imprint: Jaico Publishing House
  • Publication Date:
  • Pages: 464
  • Original Price: INR 450.0
  • Language: English
  • Edition: N/A
  • Item Weight: 500 grams
  • BISAC Subject(s): General

Understanding the business processes and principles is integral to the practice of good management. The focus of this book is to develop a coherent knowledge of the principles and practices of modern business management processes with an emphasis on applications. Key features: ? Based on Indian experiences with focus on building a strong foundation for management studies ? Covers principles and practices in the present global business environment ? Includes topics on specialized management subjects like operations, human resource, finance, marketing and strategic management ? Emerging concepts of management explained

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