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Global Marketing

by Svend Hollensen
Save 35% Save 35%
Current price ₹5,881.00
Original price ₹9,047.00
Original price ₹9,047.00
Original price ₹9,047.00
(-35%)
₹5,881.00
Current price ₹5,881.00

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Book cover type: Paperback
  • ISBN13: 9781292440811
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Pearson Education Limited
  • Publisher Imprint: Pearson Education Limited
  • Publication Date:
  • Pages: 672
  • Original Price: GBP 69.99
  • Language: English
  • Edition: 9 ed
  • Item Weight: 1564 grams
  • BISAC Subject(s): N/A

Svend Hollensen is an Associate Professor of International Marketing at the University of Southern Denmark and has worked as a marketing consultant for several international companies and organisations.

Ana Bogdanovic is a Senior Lecturer/Associate Professor of Marketing and Director of Education at Newcastle University Business School and has extensive and diverse international experience in designing, delivering and leading various marketing courses.

Svend Hollensen is an Associate Professor of International Marketing at the University of Southern Denmark and has worked as a marketing consultant for several international companies and organisations.

Ana Bogdanovic is a Senior Lecturer/Associate Professor of Marketing and Director of Education at Newcastle University Business School and has extensive and diverse international experience in designing, delivering and leading various marketing courses.

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