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Grafik im vordigitalen Zeitalter by Pausch, Rolf

Grafik im vordigitalen Zeitalter

by Rolf Pausch
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Book cover type: Paperback
  • ISBN13: 9783769314335
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Bod - Books on Demand
  • Publisher Imprint: Bod - Books on Demand
  • Publication Date:
  • Pages: 162
  • Original Price: USD 32.9
  • Language: German
  • Edition: 1. Auflage
  • Item Weight: 200 grams
  • BISAC Subject(s): Graphic Arts / General

Werk und Leben des Schriftsetzers, Malers und Grafikers Karl Pausch (1911-1996) steht f�r eine Berufsgruppe, eine Form der Produktwerbung, ja f�r die Struktur der Schokoladenindustrie und, die es in dieser Form heute nicht mehr gibt: Bis in die 1980er Jahre war die Verpackungsindustrie, f�r die Pausch �berwiegend arbeitete, durch eine Art Dreiecksverh�ltnis von Hersteller, (Gro -)Druckerei und selbst�ndigem Gestalter gepr�gt. Die Berufsgruppe der handwerklich-k�nstlerisch ausgebildeten und zumeist selbst�ndigen Grafiker �bernahm die gestalterischen Aufgaben f�r die Herstellung von Verpackungen und sonstigen Werbemitteln. Mit der Verbreitung grafikf�higer Arbeitsplatzrechner wurde die charakteristische Arbeit am Zeichentisch mit Stift, Pinsel, Spritzpistole & Co durch das 'Grafik-Design' am Computer abgel�st. Es erschien reizvoll, die Arbeitweise der Grafiker im vordigitalen Zeitalter anhand der Arbeiten und Dokumente aus Karl Pauschs Nachlass nachzuvollziehen und zu dokumentieren. Die Darstellung des vorliegenden Bandes besticht durch die Verbindungvon Text mit einer Vielzahl von Abbildungen nach den Originalen aus dem Nachlass.

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