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Handbook of Research on Strategic Supply Chain Management in the Retail Industry by Kamath, Narasimha

Handbook of Research on Strategic Supply Chain Management in the Retail Industry

by Kamath , Narasimha
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Book cover type: Hardcover
  • ISBN13: 9781466698949
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Business Science Reference
  • Publisher Imprint: Business Science Reference
  • Publication Date:
  • Pages: 462
  • Original Price: GBP 188.0
  • Language: English
  • Edition: N/A
  • Item Weight: 1348 grams
  • BISAC Subject(s): Management, Operations Research, and Industries / Retailing

Customer satisfaction is a pivotal component to any business that provides goods or services to the public. By effectively managing the flow of products, business can adapt to the growing demands of consumers and deliver successful customer service. The Handbook of Research on Strategic Supply Chain Management in the Retail Industry is an authoritative reference source for the latest scholarly research on properly managing business processes in order to satisfy end-user requirements and increase competitive advantage in the retail marketplace. Highlighting concepts relating to field applications, customer relationships, and current trends in logistics management, this book is ideally designed for business professionals, managers, upper-level students, and researchers interested in innovative strategies and best practices in modern supply chains.

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