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In Praise of Good Business: How Optimizing Risk Rewards Both Your Bottom Line and Your People

by Judith M. Bardwick
Save 29% Save 29%
Current price ₹2,954.00
Original price ₹4,159.00
Original price ₹4,159.00
Original price ₹4,159.00
(-29%)
₹2,954.00
Current price ₹2,954.00

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Book cover type: Paperback
  • ISBN13: 9780471254072
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Wiley
  • Publisher Imprint: Wiley
  • Publication Date:
  • Pages: 368
  • Original Price: GBP 31.99
  • Language: English
  • Edition: N/A
  • Item Weight: 549 grams
  • BISAC Subject(s): Management

From the Back Cover

"Judith Bardwick really dishes it out in this challenging book and does it in her own unique style. She...brilliantly illuminate[s] the darkness around innovation and risk and its enemy, entropy. What shines through is a seminal achievement of how organizations can maintain a delicate balance between risk and recklessness."
--Warren Bennis, author of Organizing Genius

"...an excellent resource for any CEO faced with transforming a 'no-consequence' culture into one of 'reality-driven action.' Her insights ring true and are tremendously reassuring to those of us facing intense and/or very different competition for the first time."
--Erroll B. Davis, Jr. President and CEO, Alliant

"Judy Bardwick here sets out a bold new management paradigm, where employees learn to take risks and accept accountability. A powerful and long overdue message."
--David G. Robinson, President, CSC Index

"Insightful, thought-provoking insights into human behavior and leadership...a must-read book."
--Ned Barnholt, Executive Vice President, General Manager, Test and Measurement Organization, Hewlett-Packard

"Every living system, including human beings, needs a certain amount of tension to operate at its best. People achieve the highest levels they're capable of, and feel more vividly alive, when they're challenged by risks."
--Judith Bardwick

JUDITH M. BARDWICK, PhD, is President of the management consulting firm Bardwick & Associates and Clinical Professor of Psychiatry at the University of California, San Diego. She is the author of the international bestseller, Danger in the Comfort Zone, which has been described as "a wake-up call to end a culture of entitlement."

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