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Information Orientation: The Link to Business Performance

by Donald A. Marchand , William J. Kettinger , John D. Rollins
Save 17% Save 17%
Current price ₹9,044.00
Original price ₹10,853.00
Original price ₹10,853.00
Original price ₹10,853.00
(-17%)
₹9,044.00
Current price ₹9,044.00

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Book cover type: Hardcover
  • ISBN13: 9780199240678
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Oxford University Press, USA
  • Publisher Imprint: Oxford University Press, USA
  • Publication Date:
  • Pages: 328
  • Original Price: GBP 63.0
  • Language: English
  • Edition: N/A
  • Item Weight: 608 grams
  • BISAC Subject(s): Information Management

This book presents the results of an international research project designed to evaluate how effectively people use information and IT to improve business performance. In particular it looks at three dimensions - information behavior and values; information management practices; and IT practices - and their relationship to business performance. The book combines a focus on business relevance with strong empirical research.

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