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Innovations- und Technologiecontrolling by Goll, Alexander

Innovations- und Technologiecontrolling

by Alexander Goll
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Book cover type: Paperback
  • ISBN13: 9783656126775
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Publication Date:
  • Pages: 28
  • Original Price: USD 26.9
  • Language: German
  • Edition: N/A
  • Item Weight: 50 grams
  • BISAC Subject(s): Production & Operations Management

Studienarbeit aus dem Jahr 2006 im Fachbereich BWL - Beschaffung, Produktion, Logistik, Note: 1,5, Ernst-Moritz-Arndt-Universit t Greifswald (Rechts- und Staatswissenschaftliche Fakult t), Veranstaltung: Allgemeine Betriebswirtschaftslehre und Produktionswirtschaft, Sprache: Deutsch, Abstract: Das Innovations- und Technologiemanagement nimmt innerhalb der Betriebswirtschaftslehre einen besonderen Platz ein. Es besch ftigt sich damit, wie man auf der Basis von neuem technologischem Wissen neue Produkte und Dienstleistungen in den Markt bringen kann. Von solchen Neuerungen sind alle Bereiche eines Unternehmens betroffen. Letztendlich repr sentiert Innovationsund Technologiemanagement eine Querschnittsfunktion von der Forschung und Entwicklung als Produktionsfunktion ber die Vermarktung von Innovationen als Absatzfunktion bis hin zur Organisation, Finanzierung und Controlling von Innovationen. In der vorliegenden Arbeit soll nun das Innovations- und Technologiecontrolling im Mittelpunkt der Betrachtung stehen. Der Erfolg einer Innovation h ngt nicht nur von der angestrebten Realisierung technologisch und strategisch orientierter Zielsetzungen ab, sondern wird zudem ma geblich davon beeinflusst, ob es gelingt, die unterschiedlichen Aktivit ten eines Innovationsprozesses zielgerichtet zu koordinieren. Die Steuerung von Innovationen schafft dabei M glichkeiten und Grenzen zugleich. Einerseits m ssen die organisatorischen Rahmenbedingungen geschaffen werden, damit sich innovative Kr fte entfalten k nnen. Andererseits m ssen jedoch diese Handlungsspielr ume durch Planungs- und Kontrollinstrumente eingegrenzt werden, um der Gefahr der Unwirtschaftlichkeit entgegenzuwirken. Ohne die berwachung der Innovationsprozesse kann es zu Kostenexplosionen und Termin berschreitungen mit erheblichen negativen Auswirkungen des konomischen Innovationserfolges kommen. Es ist folglich von zentraler Bedeutung f r das Innovations- und Technologiecontrolling, den "Fit" zwischen den Instrumen

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