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Integrated Intellectual Asset Management: A Guide to Exploiting and Protecting your Organization's Intellectual Assets

by Steve Manton
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Current price ₹3,735.00
Original price ₹5,746.00
Original price ₹5,746.00
Original price ₹5,746.00
(-35%)
₹3,735.00
Current price ₹3,735.00

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Book cover type: Paperback
  • ISBN13: 9781138263277
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Taylor & Francis
  • Publisher Imprint: Routledge
  • Publication Date:
  • Pages: 204
  • Original Price: GBP 44.99
  • Language: English
  • Edition: N/A
  • Item Weight: 320 grams
  • BISAC Subject(s): Information Management and Management

Integrated Intellectual Asset Management explains how to take full advantage of your organization's intellectual assets by integrating your management in six key areas: [ decision making systems [ strategy [ policy and accountabilities [ knowledge management [ people and behaviour [ targets [ metrics

Steve Manton is managing consultant of IP&AM Ltd where he has provided training and consultancy to organizations with a collective turnover of over £10b/a. In his early career he was the head of the intellectual property department in a large multinational and has also been the managing director of an intellectual property exploitation company.

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