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Interaction essentielle entre technologie et culture by Ernst Uken

Interaction essentielle entre technologie et culture

by Ernst Uken
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Book cover type: Paperback
  • ISBN13: 9786200823571
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Editions Notre Savoir
  • Publisher Imprint: Editions Notre Savoir
  • Publication Date:
  • Pages: 76
  • Original Price: GBP 24.27
  • Language: French
  • Edition: N/A
  • Item Weight: 114 grams
  • BISAC Subject(s): General

Les technologues et les inventeurs sont g�n�ralement tellement absorb�s par leurs innovations qu'ils en oublient compl�tement les coutumes et les ambitions de la communaut� d'utilisateurs qu'ils souhaitent aider. La culture des pays sous-d�velopp�s peut constituer un obstacle au progr�s technologique et � diverses approches marketing. Un guide comme celui-ci, qui encourage et cr�e l'interaction essentielle entre deux mondes diff�rents avant le lancement de projets de d�veloppement co�teux, �tait attendu depuis longtemps. Il y parvient en expliquant les normes, les valeurs et les croyances de certaines cultures africaines. Des �tudes de cas sur les �checs et les succ�s de d�veloppements technologiques envisag�s sont cit�es, mettant en �vidence les �l�ments essentiels � l'aide d'exemples divertissants. Il est �galement fait r�f�rence � des projets d'autosuffisance alimentaire lanc�s avec succ�s en Inde et au Nigeria. Essential Interplay of Technology and Culture d�crit avec habilet� les lacunes actuelles que doivent combler les ing�nieurs et les sp�cialistes du marketing qui souhaitent �tendre leurs activit�s au-del� de leurs fronti�res. L'inverse est �galement vrai, car un anglais simple est utilis� pour aider les communaut�s rurales � comprendre ce dont les d�veloppeurs ont besoin pour parvenir � une r�ussite mutuelle.

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