Name: International Management: A Cultural Approach
Brand: Sage Publications
SKU: 9781412951418
Price: 13497.0 INR
Availability: InStock

International Management: A Cultural Approach

by Carl Rodrigues

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ISBN13: 9781412951418
Binding: Paperback
Subject: N/A
Publisher: Sage Publications
Publisher Imprint: Sage Publications
Publication Date: July 31, 2008
Pages: 560
Original Price: USD 217.0
Language: English
Edition: N/A
Item Weight: 1289 grams
BISAC Subject(s): International / General

About The Book

Emphasizing the importance of culture in making cross-national business decisions

The Third Edition of International Management: A Cultural Approach describes the functions of management--planning, organizing, staffing, coordinating, and controlling--in an international cross-cultural context and addresses the impact of differing national cultures on the functions of management. With an abundance of practical illustrations, exercises, and case studies, author Carl Rodrigues provides a unique cross-cultural theoretical framework for conducting international business management. This novel text prepares students and future managers to be successful in the world of international business.

Key Features of the Third Edition

Presents a new SWOT analysis that describes the impact of culture on cross-national product/service, entry, pricing, and promotional strategies
Includes updated research findings, new textual examples, and Practical Perspectives to reflect up-to-date changes and advances in the business world
Contains a new section in each chapter describing how current information technology affects the chapter′s focus
Offers even more varied representation of countries and regions as examples to more accurately reflect the global focus of the book
Provides an innovative end-of-textbook student-exercise project where students can actively apply what they have learned

Accompanied by High-Quality Ancillaries!

Instructor Resources on CD are available to qualified adopters of International Management, Third Edition. They contain teaching notes; answers to questions, exercises, and chapter integrative cases; and a test bank that includes multiple-choice, true-false, and suggested essay questions, as well as the answers. Qualified instructors may request a copy by contacting Customer Care at 1-800-818-SAGE (7243) from 6 am - 5 pm, PST.

Intended Audience
This is an excellent text for advanced undergraduate and graduate courses such as International Management, International Business, and International Organizational Behavior offered in the department of business.

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