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Internet Economics: Models, Mechanisms and Management by Hans W. Gottinger

Internet Economics: Models, Mechanisms and Management

by Hans W. Gottinger
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Book cover type: Paperback
  • ISBN13: 9781681085470
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Bentham Science Publishers
  • Publisher Imprint: Bentham Science Publishers
  • Publication Date:
  • Pages: 222
  • Original Price: USD 110.0
  • Language: English
  • Edition: N/A
  • Item Weight: 540 grams
  • BISAC Subject(s): Industries / Service

The internet represents a rapidly evolving set of technologies which is central to the development of a modern economy. Internet Economics: Models, Mechanisms and Management integrates knowledge about internet service design with economic modelling principles (pricing, cost and service models). Chapters highlight specific applications of the internet such as service provisioning, cloud computing, commerce, business security, network externalities, social media and more recent developments such as the Internet of Things (IoT), the industrial internet, data analytics and the use of big data to bring value to commercial ventures. Therefore, readers will have a conceptual and practical framework for understanding the economics of internet infrastructure and service delivery. This text is essential reading for students and professionals involved in business programs and courses that focus on the commercial aspects of internet services and industries that rely on internet-based technologies.

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