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Internet Retailing and Future Perspectives by Eleonora Pantano, Bang Nguyen, Charles Dennis

Internet Retailing and Future Perspectives

by Eleonora Pantano , Bang Nguyen , Charles Dennis
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₹27,874.00
₹27,874.00
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Book cover type: Hardcover
  • ISBN13: 9781138940512
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Routledge
  • Publisher Imprint: Routledge
  • Publication Date:
  • Pages: 364
  • Original Price: USD 280.0
  • Language: English
  • Edition: 2 ed
  • Item Weight: 685 grams
  • BISAC Subject(s): E-Commerce / Digital Marketing

With accessibly written features such as key learning points, questions, think points and further reading, Internet Retailing and Future Perspectives is ideal for anyone using, studying or researching e-commerce.

Eleonora Pantano is a Senior Lecturer in Marketing at University of Bristol, UK

Bang Nguyen is an Associate Professor of the Marketing Department at East China University of Science and Technology, China.

Charles Dennis is a Professor of Consumer Behaviour at Middlesex University London, UK

Sabine Gerlach is a Lecturer in Marketing at the University of Lincoln, UK.

Bill Merrilees is Professor of Marketing at Griffith University, Australia

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