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Introducing LISREL: A Guide for the Uninitiated

by Adamantios Diamantopoulos
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Current price ₹4,018.00
Original price ₹5,740.00
Original price ₹5,740.00
Original price ₹5,740.00
(-30%)
₹4,018.00
Current price ₹4,018.00

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Book cover type: Paperback
  • ISBN13: 9780761951711
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Sage Publications UK
  • Publisher Imprint: Sage Publications UK
  • Publication Date:
  • Pages: 192
  • Original Price: GBP 45.99
  • Language: English
  • Edition: N/A
  • Item Weight: 300 grams
  • BISAC Subject(s): General and Research

Emphasizing substantive issues rather than intricate statistical details, this book provides a comprehensive introduction to LISREL for structural equation modeling (SEM) using a non-technical, user-oriented approach. It provides a critical understanding of what is really involved in LISREL modeling and sensitizes the reader against mechanically' fitting or modifying models.

Adamantios Diamantopoulos is Professor of Marketing and Business Research at Loughborough University Business School and Judy Siguaw is Associate Professor of Marketing at Cornell University.

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