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Italic: What Gives Typography Its Slant

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Current price ₹1,723.00
Original price ₹2,524.00
Original price ₹2,524.00
Original price ₹2,524.00
(-32%)
₹1,723.00
Current price ₹1,723.00

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Book cover type: Hardcover
  • ISBN13: 9783721210095
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Niggli
  • Publisher Imprint: Niggli
  • Publication Date:
  • Pages: N/A
  • Original Price: GBP 19.95
  • Language: English
  • Edition: N/A
  • Item Weight: 273 grams
  • BISAC Subject(s): Graphic Arts / Typography

The use of italic letters to accentuate has become common practice in the computer age. They convey movement and dynamics, addresses the emotional experience of reading and reminds of handwriting. This lively characteristic, which once resulted from the movement of the hand, is visibly lost when words are simply tilted by a mouse click. In order to impart basic knowledge about italics, the author has gathered design patterns of italic scripts and presents the tangible form, characteristics and functions of "italic nature". In addition, he deals intensively with the historical development of italics. This monograph is the first detailed treatise on this typographical topic, and is aimed in particular at all those who deal with letters professionally or privately.

Weber, Hendrik: - Having discovered a passion for type while studying graphic design, Hendrik Weber completed a graduate degree in type design. After a successful career as a freelance type designer which included working with major brands as well as type and design studios in Berlin, Munich and Amsterdam he joined Monotype to advise clients on bespoke type and develop new markets in branding as well as to supervise the development of the Monotype Library. He has designed several of his own fonts for European foundry OurType, and has collaborated with established brands including Canyon, Porsche and Bentley Motors.

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