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Journalism and Media Convergence by Heinz-Werner Nienstedt

Journalism and Media Convergence

by Heinz-Werner Nienstedt
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Book cover type: Paperback
  • ISBN13: 9783110484564
  • Binding: Paperback
  • Subject: N/A
  • Publisher: de Gruyter
  • Publisher Imprint: de Gruyter
  • Publication Date:
  • Pages: 176
  • Original Price: EUR 19.95
  • Language: English
  • Edition: N/A
  • Item Weight: 259 grams
  • BISAC Subject(s): Journalism, Communication Studies, and Library & Information Science / General

Journalism is under ever-increasing pressure, due in large part to the phenomenon of media convergence. Not only does media convergence redefine the tasks of journalists and newsrooms, it also re-shapes the business environments of media companies. In this book, international media practitioners and researchers describe and analyze the relationships between media convergence and advertising, public relations, social media and other areas of communication posing a challenge to journalism.

Stephan Ruß-Mohl, Università della Svizzera italiana, Switzerland; Heinz-Werner Nienstedt, Uni Mainz; Bartosz Wilczek, Switzerland.

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