Jugendkulturen heute und die Kommerzialisierung von JugendMusikKultur.

Name: Jugendkulturen heute und die Kommerzialisierung von JugendMusikKultur.
Brand: Atlantic Books
SKU: 9783656032519
Price: 2138.0 INR
Availability: InStock

by Benjamin Nowak

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ISBN13: 9783656032519
Binding: Paperback
Subject: N/A
Publisher: Grin Verlag
Publisher Imprint: Grin Verlag
Publication Date: October 21, 2011
Pages: 24
Original Price: USD 25.5
Language: German
Edition: N/A
Item Weight: 46 grams
BISAC Subject(s): Media Studies

About The Book

Studienarbeit aus dem Jahr 2006 im Fachbereich Medien / Kommunikation - Mediengeschichte, Note: 1,3, Martin-Luther-Universit t Halle-Wittenberg, Sprache: Deutsch, Abstract: "Die effektivste Waffe ist Unterhaltung. Die Unterhaltungsindustrie f ngt gerade erst an, uns zu akzeptieren (...). Die Industrie bewilligt jetzt vermeintlich subversiven, alternativ denkenden Bands Vorsch sse, um ihre Kampfziele ffentlich bekannt zu machen. Klarerweise werfen sie nicht aus diesem Grund mit Vorsch ssen um sich, sondern eher deswegen, weil sie darin eine Ware sehen, die sich zu Geld machen l sst, aber wir k nnen sie benutzen " (Kurt Cobain) Kurt Cobains erkl rtes Ziel war es, die Industrie zu infiltrieren und von innen heraus zu zersetzen, ein "Job f r einen Insider", wie er meint. Tatsache ist, die Musikindustrie existiert nach wie vor und erwirtschaftet Millionen, w hrend sich Cobain v llig desillusioniert das Leben nahm. Keineswegs ist es das Ziel dieser Arbeit, den vermeintlichen Kampf zwischen Major -und Independentlabels, zwischen Kunst und Kommerz zu diskutieren; vielmehr soll der Frage nachgegangen werden, warum Kommerzialisierung funktioniert, wie sie heute strukturiert ist und welche Bedingungen derzeit gegeben sind, die sie beg nstigen. Zahlreiche Beitr ge und Forschungsans tze aus medienwissenschaftlichen, konomischen und soziologischen Studien bilden das Fundament der folgenden Darstellungen; bereichert werden sie durch die Beitr ge der Macher und Mitglieder, also der K nstler, Produzenten und Manager. 'Die Plattenfirma' und 'der Veranstalter' existieren genauso wenig, wie 'die Jugend'. Alles ist vernetzt, vielf ltig und dynamisch. Diese These zu belegen, ist Aufgabe der folgenden Ausf hrungen. Der Focus liegt dabei klar auf Deutschland. Vorangestellt wird zun chst eine Charakteristik jetziger Jugend, denn diese steht im Mittelpunkt der JugendMusikKulturindustrie (nachfolgend JMK). Deren Mechanismen gilt es in einem n chsten Schritt zu beschreiben, um anschlie e

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