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Key MBA Models by Julian Birkinshaw

Key MBA Models

by Julian Birkinshaw
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Book cover type: Paperback
  • ISBN13: 9781292016856
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Pearson Education Limited
  • Publisher Imprint: Pearson Education Limited
  • Publication Date:
  • Pages: 296
  • Original Price: GBP 33.99
  • Language: English
  • Edition: N/A
  • Item Weight: 452 grams
  • BISAC Subject(s): Strategic Planning and Industrial Management

Birkinshaw, Julian: - Julian Birkinshaw is Professor and Chair of Strategy & Entrepreneurship at LBS. He's a Fellow of the British Academy & holds PhD & MBA degrees. He was recently placed 39th on the global "Thinkers 50" list of thought leaders in the field of management. Ken Mark is a businessman, entrepreneur, research & writer. He's written more than 100 case studies for use in MBA classrooms.

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