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Konzeption und Auswertung einer Unterrichtssequenz mit dem Themenschwerpunkt: Werbung by Dedow, Franziska

Konzeption und Auswertung einer Unterrichtssequenz mit dem Themenschwerpunkt: Werbung

by Franziska Dedow
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Book cover type: Paperback
  • ISBN13: 9783640699483
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Publication Date:
  • Pages: 28
  • Original Price: USD 23.9
  • Language: German
  • Edition: N/A
  • Item Weight: 50 grams
  • BISAC Subject(s): Study & Teaching

Praktikumsbericht / -arbeit aus dem Jahr 2006 im Fachbereich Didaktik - Germanistik, Note: 1,3, Universität Potsdam, Sprache: Deutsch, Abstract: Diese Arbeit wird das Thema Werbung in der Grundschule näher untersuchen. Ziel der Arbeit ist es, zu zeigen, dass das Thema schon in der Primarstufe anwendbar ist. Im ersten Teil dieser Arbeit wird ein kurzer Überblick gegeben über die unterschiedlichen Definitionen des Begriffes sowie die Bestandteile der Werbung, weiterhin werden sprachliche Mittel in der Werbung offengelegt. Im zweiten Teil der Arbeit wird untersucht, inwieweit das Thema Werbung in dem aktuellen Lehrplan für das Land Brandenburg sowie in Unterrichtsbüchern der Jahrgangsstufen 5/6 verankert ist. Auch ein Blick in die geläufigen Fachzeitschriften für den Deutschunterricht wird gemacht. Anschlie end wird im dritten Teil eine Unterrichtssequenz zum Thema Werbung für die sechste Klasse einer Grundschule ausführlich skizziert. Mit der in Kapitel drei vorgestellten Unterrichtssequenz wird ein Beispiel dargestellt, wie das Thema Werbung in der Primarstufe abgehandelt werden könnte. Weiterhin wird die Auswahl des Themas didaktisch und methodisch begründet. Die Kompetenzen, die Schüler in den sechs Unterrichtstunden erwerben oder festigen können, werden vorgestellt.

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